produced / directed work
NBC PARIS 2024
Produced the daily “Golden Moments” segments airing on NBC. Generated creative thinking for differing approaches. During the Paris Olympics, we were faced with an urgent need to solve for new ways to increase returning viewership and avoid “humdrum.” We reformatted the broadcast of Golden Moments of Olympic highlights to create audience-feel for victorious emotion of performing and winning a gold medal. A new approach to graphics, jump-outs and music synchronizations created a buzz. It became the audience “go to” viewership every night.
TRIATHLON: NBC PARIS 2024
One of my all-time favorite sports: an epic comeback! Orchestrated close synergy among NBC Olympic co-workers to meet opportunistic, high-profile demand to capture audience mindshare, resulting in one of the strongest viewership NBC achieved for the Paris 2024 Olympics. This created buzz for brand loyalty and increased returning audiences.
NBC PARIS 2024 OLYMPICS
Managed logistics and collaborated with editors and producers. Produced content such as “Golden Moments” for the live USA broadcast, ensuring seamless execution and high-quality delivery. Demonstrated organizational and operational skills. “Golden Moments” work, airing on NBC.
FOX SPORTS NASCAR
Winner’s glitz turned into an epic music video. Cross-functional team organization to reimagine how NASCAR stories are told. From concept to screen, I crafted these cinematic segments that did more than recap races… They captured raw emotion, driver mindsets, and the thrill of victory. The result? High-impact storytelling that brought fans closer to the action and gave them a deeper connection to the competition.
IRONMAN WORLDs x tridot
Head producer and director across every phase: Pre-production: Hired cinematographers, scouted diverse locations throughout New Zealand, casted talent, managed budgets, and developed comprehensive storyboards, scripts, and shot lists.
On set: Directed and oversaw production across multiple locations, ensuring the creative vision was executed with precision.
Post-production, I took the lead on editing—shaping raw footage into cohesive, impactful narratives that brought the entire vision to life. This was a full-scope production, and I personally managed every step from concept to final cut.
nascar
Winner’s recap glitz airing on Fox Sports. United the teams of Fox Sports to storyboard, film, interview, music, and graphics to produce Nascar segments. This resulted in new ways for the audience to relate to the race winners and feel the excitement of competition.